For the cafe's signage, a series of pictures with different typefaces and techniques were created.

Going back to Gutenberg, if typefaces survived, they were mere adolescents at the age of 50.

In 2007, it’s the 50th anniversary of Jack Kerouac’s novel ‘On the Road’ - and the 50th anniversary of a typeface called Helvetica.

In 2007, it’s the 50th anniversary of Jack Kerouac’s novel ‘On the Road’ - and the 50th anniversary of a typeface called Helvetica.

Some typeface had to occupy this place, but there were no good reasons why it should have been Helvetica.

Some typeface had to occupy this place, but there were no good reasons why it should have been Helvetica.’

Make no distinction between the majuscules “ I “ and “ J” ( where the common shape is more suggestive of a “ J “ ) , even though the minuscules “ i “ and “ j “ are differentiated.

Most older Fraktur typefaces make no distinction between the majuscules "I" and "J" (where the common shape is more suggestive of a "J"), even though the minuscules "i" and "j" are differentiated.

Max Miedinger, a freelance designer who had been an employee of the Haas Type Foundry in Munchenstein, Switzerland, was commissioned to redesign a typeface called Haas Grotesk.