Research on the influencing factors of cookware buy online based on the consumer lifestyles... With the increasing development of online shopping, enterprises pay more attention to e-commerce....
Affect of cultural factor on consumer behaviour in online shop... The purpose of this study is presented to determine how much the behavior of consumers to choose online shopping and direct shopping at Management of Higher School STIM Sukma Medan....
The risk perception for consumer segments in e-commerceand its implication for the marketing strategy... Despite the easiness with which customers order products from home, the online shopping has also many risks....
Online footsteps to purchase: exploring consumer behaviors on online shopping sites... Our research moves forward from prior studies by analyz-ing consumers ’ actual online behaviors that lead to actual purchases, and using datasets from multiple online shopping sites that can provide comparisons across different types of online shopping sites....
